David Condon Finds

Why Buy Me a Coffee Works – and How You Can Support This Blog Running a small business is a major juggling act, there's a good reason why self employed people have bags under their eyes and a caffeinated nervous energy look to them on a semi-permanent basis. There’s the work you do, the admin you planned for — and the admin that snuck up on you. Then there’s the website you maintain, the content you write, the ads you try to make sense of — all while figuring out how to keep the lights on, the wheels turning, and the bills paid. And all of this on a narrow budget of both time and money in a life that ain't getting any longer. Even when things go well, small businesses rarely have the luxury of a cushion. That’s where Buy Me a Coffee comes in — a simple, no-fuss way to support what I do here on this blog and behind the scenes in my business. And you can do it too!

Why I'm Going to Spend Less on Google Ads — Thanks to AI Overviews You’ve probably seen the advice flying around: “Increase your ad spend to stay competitive on Google.” With AI Overviews taking over the top of search results and organic clicks becoming harder to earn, many large businesses, small business owners and bloggers are pouring more money into Google Ads just to stay visible. I'm doing the opposite.

I’ve been using a basic cookie notice on my website for years and, to be honest, I never really paid much attention to it. But recently, there’s been a big push from Google for website owners like me to upgrade to a proper Cookie Management Platform (CMP) — the more advanced (and paid) kind that meets stricter compliance requirements for things like Google Ads and GDPR. So I did it. I installed Cookiebot, and now I have a full breakdown of how people interact with that little pop-up. And here’s what I found: a lot of people — at least a third — choose to reject all cookies.

What Went Wrong With My WordPress Blog Setup (And Why I Went Back to Blogger) When I decided to upgrade my blog to a shiny new WordPress site, I expected a bit of a learning curve — but not a full-blown disaster. What was supposed to be a simple migration from Blogger turned into a frustrating mess of DNS issues, vanished menus, broken templates, and a lot of wasted time. In this post, I’ll share exactly what went wrong with no fluff, how it snowballed into a full retreat, and why I’m back on Blogger for now. If you’re thinking of switching platforms, this might save you a few headaches. Be sure to read my post  Is Amazon Prime Worth it? after you finish here! Plain speak only!

 What Happened to My Website Traffic? A few months ago — and seemingly overnight — I started noticing my website traffic slipping. Not just a slow day here and there, but an over-the-cliff drop in clicks and visits. The posts that once brought people in — especially my carefully written affiliate content — just weren’t pulling the same numbers anymore and very few were actually following my links. I went from a modest traffic level and some small commissions to nothing at all. Be sure to read my other post  Why Google Ads Is So Hard for Small Businesses after you finish here!

Why Isn’t Google Indexing Your New Blog? You’re Not Alone Have you set up a new blog recently? Are you struggling to figure out why Google hasn't crawled or indexed your new pages yet? You're not alone. I went through this same issue myself, and I decided to write this post to help and advise anyone else in the same boat. This post also applies to new website owners and has some helpful tips. Check out my other post  Blogging for Your Small Business: A Practical Guide  for tips and practical suggestions after you finish here!

Blogging in the Age of AI Overviews If you’ve used Google lately, you’ve probably noticed something different. Instead of clicking into websites, you’re getting answers straight from the search page thanks to AI Overview. Sounds handy, right? Maybe it is to the casual browser but for small creators like me, it’s a real kick in the teeth. Traffic has dropped to my website and new blog. Affiliate links don’t get seen and I have the Analytics to prove it. Product reviews and personal blog posts are being buried under summaries scraped from… well, blogs like mine.

Here’s what I learned when my entire blog urls disappeared from Google Search overnight and how I’m trying to fix it. I woke up one morning, logged into Google Search Console, and saw something that made my stomach drop, there were  ZERO pages indexed . My new Blogger blog wasn’t even a week old, but just the day before, 11 of my posts were indexed and starting to show impressions. Now? Gone. No warnings. No explanations. The only faint silver lining? GSC was now for the first time detecting all 26 URLs on my blog but none of them were indexed. Check out my other post  Blogging for Your Small Business: A Practical Guide for tips and practical suggestions after you finish here!

Thinking of starting a blog for your small business? I’ve been there and I nearly gave up before I even got going. Like many business owners, I kept hearing that blogging would help customers find me, improve my SEO, and bring people to my door. It sounded great… but I resisted it for years. I'm not a writer, or so I believed. The idea of blogging was intriguing though, and deep down I knew there was value in it – I just didn’t think I was the right person to write anything worth reading. My old school teachers would probably nod in agreement.  Check out this post  5 Amazon Buys I Didn’t Expect to Love  for some great ideas after you finish here.

Dear Google Ads, I’m writing this post, not as a digital marketing expert, but as a small business owner who’s genuinely trying to use your platform and to be honest, I'm struggling. I’ve worked in IT, built and maintained websites, written blog posts, learned SEO basics, and made countless improvements to my online presence over the years. But when it comes to Google Ads? It feels like I’m trying to solve a Rubik’s Cube blindfolded. I’m not a luddite, I’m not afraid of tech. But your platform seems designed for ad agencies and highly advanced individuals, not small business owners like myself trying to promote handcrafted products, services, or local offerings. There’s so much potential here but the interface, terminology, and campaign setup make it feel like I need a degree in advanced computing just to run a simple ad.  Red Mist Loading! Explained below. You might also like this post on easy SEO for beginners  — I put together a simple, step-by-step guide after figuring i...